"I actually look forward to my sales interactions with patients now." 

Hanan Merrill,

Practice Owner

Why This Is the Easiest YES You’ll Make All Year:

✅ No more price objections. 

You’ll walk away with a treatment program that makes your value obvious before price even comes up.

✅ Stop sounding like every other clinic. 

You’ll have clear brand differentiators baked into your marketing, phone calls, and consultations.

✅ No more bundling confusion. No more unbundled nickel-and-diming. 

This gives you a clean, compelling way to present the full value of your care — without ambiguity or overwhelm.

✅ Proven to increase private pay conversion by 10–30% 

Client clinics are seeing more “yes” decisions and fewer returns, demos, or delays.

✅ Placemats, scripting, and visual tools that sell for you 

Designed to proactively neutralize objections and position your offer as a no-brainer.

✅ Done-for-you customization 

I don’t just give you the plan — we build it together, then I deliver a fully branded patient-facing toolkit, ready to plug into your practice.

✅ Live team rollout training included 

No need to “figure out how to explain it” to your staff. I’ll handle that, too.

✅ Designed for real-world clinics like yours 

Not theory. This process has been battle-tested in private practices across the country.

✅ Works whether you’re unbundled, hybrid, or fully bundled 

No matter your pricing structure, we’ll wrap it in a story that builds trust and drives action.

✅ One call. Full transformation. 

We knock it out in 90–120 minutes — then I build the materials, train your team, and you deploy.

Here’s What’s Happening…

I’m taking 10 hearing care practices through a 1:1 private experience where we build and install your Market of One program — a crystal-clear treatment structure that makes you stand out, shuts down objections, and helps you confidently convert more private-pay patients.

This isn’t a course. This isn’t a group training. 

This is a hands-on, personal workshop where we do it together — then I hand you everything you need to roll it out seamlessly.

Why most clinics are stuck…

Let’s be honest — most practices are still doing one of two things:

➡️ Bundling everything together, hoping the patient just “gets the value”…

…while silently wondering why they’re being price-shopped or pushed into demo land.

➡️ Unbundling services into a laundry list of line items that makes patients feel like they’re being nickeled and dimed.

Neither builds trust.

Neither gives you authority.

Neither makes you stand out.

And neither is helping you close more private pay treatment cases.

Here’s what does work:

The Market of One framework gives you:

🔹 Operational clarity on what you offer, how it’s different, and why it matters

🔹 Scripting and communication tools your team can use instantly

🔹 Patient-facing visuals that tell the story for you — so you don’t have to “sell” anything

🔹 Confidence to lead the consult without fear of objections, demos, or pricing comparisons

This is the infrastructure behind clinics that consistently convert candidates into full-treatment plans without pushy sales tactics, demos, or chasing.

👋 Hey, I'm Brad

As a private practice consultant and business advisor, I’ve helped dozens of practices shift from “we sell hearing aids” to “we deliver premium treatment experiences that get results.”

But it wasn’t always like that.

I used to dread the sales part too. I’d over-explain, price drop, or worse, send them home to “think about it” and cross my fingers.

Then I built the Market of One approach — and it changed everything.

Now I help other practice owners install this same system, so they can…

➡️ Stop losing patients to demos and discount plans

➡️ Increase private pay case conversion without pressure

➡️ And confidently build a brand that patients trust (and refer)

Let’s install yours.

We’ll move through 3 fast, focused phases:

🔹 Phase 1: Clarify & Craft

We’ll define your unique care philosophy and wrap it in a structured treatment program patients instantly understand.

• You’ll get my “Market of One” program template 

• We’ll plug in your service model, brand, and differentiators

• I’ll help you name it, structure it, and lock it into a clear path patients say "yes" to

🔹 Phase 2: Install & Package

I’ll build your done-for-you toolkit so your entire team knows exactly how to present your value every time while you go about your day.

• Custom-designed treatment presentation placemats

• Fully branded program one-pager you can hand to patients

• Pre-built objection-diffusing scripts to use during the consult

🔹 Phase 3: Train & Deploy

We’ll roll it out with your team so you don’t have to lead it alone.

• I’ll co-host a live training call with you and your staff to walk them through the program

• You’ll get the recording + reference guide so they can revisit it anytime

• Your entire team will be aligned — from the front desk to the follow-up

 Here’s Everything You’re Getting…

✅ 90–120 min private install call with Brad to define, name, and structure your Market of One program

✅ Custom patient-facing placemat + visual assets (designed for in-consult use)

✅ Team scripting + objection diffusers so staff know exactly what to say, when

✅ Live rollout training with your entire team so implementation is seamless

✅ Access to replay + toolkit so this becomes SOP for your practice

✅ Done-for-you branding + packaging so your program looks polished and premium

✅ Implementation checklist + onboarding doc to get your whole team aligned fast

Price?

$2,000 paid upfront 

or

$250/week for 8 weeks 

Less than the revenue of a single premium hearing aid — and designed to help you convert dozens patients into premium care plans without increased marketing spend, sales pressure, or “demo fatigue.”

All the Details:

✅ Recording? 

Yes — lifetime access. Yours to keep.

✅ Format? 

1:1 strategy + design call, plus rollout training. All customized. All done-for-you.

✅ Refunds? 

If you don’t walk away with a fully packaged treatment program that makes your value clearer and consults smoother, I’ll refund you. Period.

Let’s Install Your Market of One Program!